Planting trees for a Better Planet

As the world heats up and becomes more crowded and developed, the quality of the air we breathe is becoming more polluted.

91% of the world’s population now live in places where air quality exceeds World Health Organization guideline limits.*

With some of the most harmful pollutants measuring less than a strand of hair, virus or molecule; they invisibly infiltrate our bodies and penetrate cells, causing them to become damaged or die.

Ambient air pollution accounts for an estimated 4.2 million deaths per year* due to stroke, heart disease, lung cancer, acute and chronic respiratory diseases.

*World Health Organisation

We’ve teamed up with Earthly, carbon busting specialists, to support their trail-blazing project run by Eden Reforestation in Madagascar.

We’ve pledged to plant a tree for every order place through our website, to help sequester carbon from the atmosphere and improve air quality.

Mangroves are important for the climate crisis as estimates suggest that they sequester carbon at a rate of 2 – 4 times greater than mature tropical forests.

Each mangrove tree removes around 308kg of CO₂ from the atmosphere over the course of its life cycle.

But they also provide lots of other natural benefits such as storm surge protection and vital habitat for many species. The scheme also provides essential work hours for local communities.

We’re working hard to ensure our product range makes the smallest possible impact on the planet and we’re proud to say that all our products are palm oil and palm oil derivative free and come packaged in ocean waste recovered plastic or planet-based plastic – all 100% recyclable. Many of our formulations are also suitable for vegetarians and vegans.

Our commitment to the environment has seen us launch The Better Planet Project, an eco-initiative that supports research into the impact climate change is having on the planet, from funding
Antarctic expeditions to supporting local recycling projects, we’re working towards a better planet.