Quality of life through nutritional confidence is a right everyone deserves.
BetterYou was born out of the belief that our quality of life improves when we enhance the nutrients our bodies are lacking. This should be done in a way that optimises nutritional absorption.
It sounds simple, but so many of us are taking supplements that we don’t understand. More importantly, we are taking them in a form that we won’t absorb.
Absorption – the process of passing these small molecules through the intestinal wall and into the bloodstream. Difficult for supplements which are condensed, encapsulated and in a form your body doesn’t recognise.
Digestion – the multi-stage process of reducing large food elements into smaller molecules using digestive enzymes. Perfect for food.
Traditional methods of supplementation rely on the digestive system breaking down the nutrients in the stomach before they can be absorbed and used by the body. To maximise absorption, removing the stage of breakdown and digestion means the nutrients can get to work much more quickly and effectively.
At BetterYou, we believe in food first. Followed by supplementing the nutrients that are increasingly under-represented or omitted from our modern diet and lifestyle.
Founders story
Alongside Cardiff University, BetterYou has developed the most absorbable range of nutritional supplements. 20 years ago, our founder was introduced to a superior way of elevating his cellular magnesium. It marked the end of his reliance on steroid-based inhalers for his asthma and a life-turning point.
The multi-award-winning technology remains proudly British. It is formulated and manufactured in the UK.
The Challenge with Traditional Supplements
A growing number of people may not be improving their nutritional intake through supplementation due to their digestive system. Some struggle to absorb condensed and high-dose nutrients. Our digestive system is designed for grazing. Little but often. It is not made for large single doses to rectify a nutritional deficiency.
Multiple factors can negatively affect absorption:
The time of day: The digestive system works best during the day and is poorest before bed, as the body prepares for sleep.
Your age: Production of hydrochloric acid, and so our ability to break down food, reduces as we age.
Whether taken when fed or fasted: Medication and supplements can be negatively affected by the presence of food digestion.
If you are ill: An illness may dramatically reduce nutrient absorption within the gut.
BetterYou nutritional oral sprays are not negatively impacted by any of the above issues.
Our Award Winning Company
We pride ourselves on creating effective, scientifically proven products that support our customers’ lifestyles and it’s incredibly rewarding to receive industry and consumer accolades. Awards have never driven us, but it’s wonderful to know that our customers and peers understand and appreciate what we do.
The Better Planet Project
Palm Oil Free
