Our Science

Why Magnesium Matters

For Every Cell, For Everyday Life

Magnesium is one undoubtedly our most favourite mineral. BetterYou was
founded on the principle that you cannot thrive in modern life unless you
optimise you magnesium intake. Quite simply, a magnesium rich body will be stronger, more flexible and better able to deal with physical and mental stress of our modern lives.

Did you know?

Our Increased consumption of processed foods & intensive farming has caused our bodies to be inefficient at absorbing nutrients & digesting food.

Magnesium insufficiency is difficult to detect

Magnesium insufficiency is difficult to detect

Think of magnesium as a helper that every cell needs. It’s involved in more than 300 enzyme reactions — from making ATP (the cell’s energy currency) to building proteins, managing muscle contraction and helping DNA and RNA do their jobs.

Without enough elemental magnesium inside cells, energy production slows, cellular repair falters, and systems that rely on quick communication (like nerves and muscles) start to misfire.

1
It stabilises ATP so cells have usable energy.
2
It helps enzymes work properly (metabolism, detoxenzymes, DNA repair).
3
Balances electrical activity in nerves and muscles.
4
Supports the systems that neutralise and clear toxins and oxidative damage inside cells.

Why is Magnesium so important?

Magnesium plays a fundamental role inside every cell in your body. It helps turn the food you eat into usable energy, keeps your muscles and nerves talking to each other, supports healthy sleep and mood, and even helps your cells detoxify and repair. Lots of people don’t get enough these days — thanks to modern diets, stressed-out lifestyles and other factors — so it’s worth paying attention.

Magnesium promotes better sleep

Many people use magnesium to support sleep, thanks to its ability to reduce central nervous system activity, relax muscles and reduce stress, helping people fall asleep faster and stay asleep better.

Magnesium supports memory

Are you struggling to remember things? You might need a magnesium supplement! Studies have shown that magnesium can help reduce daytime sleepiness by supporting sleep and can enhance memory.

Magnesium supports strong bones

When it comes to bone health, calcium and vitamin D tend to get most of the attention, but magnesium has its vital place, too.

Magnesium can reduce blood pressure

Hypertension is one of the most common cardiovascular diseases worldwide, and simple diet and lifestyle factors—like adding more magnesium to your diet or adding a magnesium supplement to your daily routine—can help lower blood pressure and improve cardiovascular health.

Magnesium supports several detox and repair pathways:

Antioxidant systems
Magnesium helps enzymes that regenerate antioxidants (like glutathione) do their work. That’s important because antioxidants neutralise harmful free radicals produced during everyday metabolism and stress.
DNA Repair
Magnesium is a cofactor for enzymes that repair DNA damage. That keeps cells functioning and reduces the risk of dysfunction.
Energy and waste clearance
Efficient ATP production (which depends on magnesium) supports cellular processes that remove damaged proteins and organelles, including autophagy and proteasome activity — the cell’s own tidy-up systems.

When magnesium is low, these detox/repair systems are less efficient. Cells can become more vulnerable to oxidative stress, recover more slowly from damage, and accumulate dysfunction that contributes to tiredness, poor recovery and long-term health risks.

Food changes: Modern farming and food processing have reduced magnesium in the food chain. Greens, nuts, seeds, beans and wholegrains — the best sources — are eaten less often.
Food changes: Modern farming and food processing have reduced magnesium in the food chain. Greens, nuts, seeds, beans and wholegrains — the best sources — are eaten less often.
Lifestyle drains: Stress, heavy exercise, alcohol, and lots of caffeine increase magnesium use and loss.
Lifestyle drains: Stress, heavy exercise, alcohol, and lots of caffeine increase magnesium use and loss.
Medications and gut issues: Some common meds (like proton pump inhibitors) and gut problems (IBD, coeliac disease) reduce absorption or increase losses.
Medications and gut issues: Some common meds (like proton pump inhibitors) and gut problems (IBD, coeliac disease) reduce absorption or increase losses.
Age and chronic illness: Older age and long-term conditions can make it harder for cells to keep enough magnesium.
Age and chronic illness: Older age and long-term conditions can make it harder for cells to keep enough magnesium.

The dramatic decline in our Magnesium intake

Health authorities around the World are warning about our reduced magnesium intake. Yet, little has been done to date to rectify this.

Industrialised agriculture

Increasingly processed food

Declining digestive efficiency

Increasing prescription medication

UK

0
of the UK population have a base diet which fails to meet their Estimated Average Requirement (EAR)
0
of our teenage girls and 28% of our teenage boys have a magnesium intake equivalent to ‘gross deficiency’

Around the world

0
of adults in France (71% of men and 82% of women) are reported to have an inadequate magnesium intake
0
of German adults are considered to have magnesium deficiency
0
the decline in magnesium in 72 of our most essential foods since 1940’s

Magnesium may not seem flashy, but it’s fundamental. It’s elemental in every cell, helping produce energy, manage detox and repair systems, and keep nerves and muscles working smoothly. If your diet’s not great, you’re under stress, you train hard, or you take medications, magnesium is a mineral that should underpin your health programme.

BetterYou offers practical, science-aware ways to raise magnesium: a
transdermal range for gut-friendly application that can rapidly increase
cellular levels, Magnesium Water for daily top-up, and Max Magnesium Powder for magnesium and electrolyte repletion.

Innovative Nutrition for Modern Living.

  • Absorption Tested
  • Backed by Science
  • British-Made
  • Award-Winning Formulations
  • Cruelty Free
  • Absorption Tested
  • Backed by Science
  • British-Made
  • Award-Winning Formulations
  • Cruelty Free
"I have been using Better You products for quite a while now and they are first class, I would highly recommend them"
Ann May
"I’d already tried magnesium max and found it to be the most effective - and so bought it in bulk. Delivery service was also excellent"
Martin
Magnesium Max Original Powder
“My very Painful hand is starting to feel less painful. My husband uses this and he recommends to others. Very happy very impressed. Will definitely be purchasing again.”
Carol Newsum
Magnesium Joint Body Spray
“Have been buying this on repeat for a number of years now. Easy to use and works great! Have recommended to family and friends too.” 
Stacey Green
Vitamin D3 3000iu + K2
“This has made such a positive change in my life for myself and my daughter, since using this she sleeps all the way through the night as before it was multiple night wakings, I will be recommending this my friends.”
Caroline Moore
Magnesium Sleep Kids' Body Spray
“I recommend the products as I had a complete blood test done recently and it shows no lack in vitamins. Thank to the spray. Thanks again for your choices of products!”
Armelli
Energy Bundle
“What a pleasure it is to be using BetterYou products as they very quick in acting and the very best part is not taking pills.I would definitely recommend BetterYou to anyone who wants to support a better life/health lifestyle.”
Mehtaash
Immunity Support Bundle
“Great service, thank you! 5 years now I've been using vitamin D spray, easy, nice taste. I suspect that this is the only source of important vitamin l get, after menopause.”
Jayne Pearsall
“I love this brand, so easy to take, feeling so much better. I got the B complex and vitamin D. Goodbye tablets, brain fog and feeling utterly rubbish and hello spray and feelingfab. It's worked wonders for my energy levels. Throughly recommend these products”
J Crib
Complete Wellness Pack